Whether you’re looking for tips on how to optimise your social media campaign, advice for streamlining your data collection, or simply the latest beauty industry trends, here you’ll find a range of top quality content designed to help you get the most out of your opportunities.

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Part of every marketer’s job is to show that what they’re doing is valuable. Here, you’ll find a number of articles designed to help you get the most from your campaigns — no matter what your goal is. Whether you want to learn more about influencer marketing or ways of using data, we’ve got something for you.

Market research methods: 4 ways to streamline your process

16 August 2019

How to build a successful influencer marketing strategy

29 July 2019

6 mistakes to avoid with your Instagram marketing strategy

24 July 2019

What is social media monitoring, and why is it key for audience research?

20 June 2019

PR crisis management: tools and tips for comms teams

20 June 2019

The future of ecommerce: 9 essential beauty industry statistics

29 April 2019

3 ways of using data to track consumer buying behaviour

29 April 2019